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This week we look into the soon to be adopted ARL! 

Learning about the ARL is crucial because more and more consumers are making purchasing decisions while standing at the shelf, reading the packaging label of the product their interested in and considering it’s environmental impact. By including the ARL on your labelling will ensure NZ consumers are only having to learn one labelling system (and improve their recycling habits) rather than the many that are out there as of right now. 

At Waipak, it’s important to us to ask potential customers what they intend on communicating via their labelling and are taking on the responsibility of helping brand owners understand what’s coming and why it’s important to be involved. We strongly support other manufacturers take on this responsibility too 😀

#labelling #plastic #manufacturing #recycling #education #learning #new #arl #identification #packaging #envirownment #sustianability #consumers